A firefighter from Massachusetts has been spreading holiday pleasure by dressing up as Buddy the Elf, the character that Will Ferrell played in the much-loved Christmas comedy film Elf, which was released in 2003, and challenging random people to pillow fights.

Brendan Edwards, a paramedic with the Natick Fire Department who is 27 years old, has been uploading funny films to YouTube for the past six years.

However, it wasn’t until he posted a video that was both heartwarming and hilarious that he finally achieved viral status.

He walked around the square of Faneuil Hall in Boston with two pillows in his hands, announcing, “Pillow Fight!” as he threw one pillow at a person at random.

There were dozens of people who enthusiastically joined in on the fun and grinned broadly as they engaged in the lighthearted conflict.

Round 2 on his YouTube channel included four pillows and his fiancée Hayley O’Loughlin, who dressed as Buddy’s girlfriend Jovie. It was so successful that he decided to do it again.

His first intention was to create a nice video, but it quickly evolved into the ideal medium for making complete strangers laugh without the need of any screen whatsoever.

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